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Fig. 7 —Bar graph displays the regional ratios for academic advertisements—that is, the proportion of academic-to-total advertisements—for each geographic region. The data for 2003-2004 (white bars) are compared with 2001-2002 (black bars). Please note that the Northeast maintains the highest regional ratio for academic advertisements and also shows the highest percentage and absolute increases for this ratio when 2003-2004 is compared with 2001-2002.